How Does Whatsapp Make Money In India

Have you ever thought that how does WhatsApp make money? There are no advertisements in this application and nor this app sells anything. Then what is the revenue/business model of Whatsapp?

All we do on Whatsapp is FREE from sending photos, audio, videos and chatting it's totally free. Have you ever thought about this that how does WhatsApp actually make money? Your this thought might have landed you here, and I guarantee you that you'll get a satisfying answer in further few minutes.

Actually it's not at all boring to know how this started and how now they have a strong business model now in 2019 and 2020. Whatsapp has widely grown and due to this service of sending messages for free of cost, the popularity is sustainable and no doubt it will be the best messaging app. Though there are some Whatsapp competitors like Telegram and Snapchat yet no one can take the throne of WhatsApp. The user interface is the best and hence Whatsapp is the best.

Back in 2009 Whatsapp was developed by Jan Koum and Brian Acton. A fun fact about these Whatsapp developers Jam and Brian, they left Yahoo! in 2007 and were rejected by facebook and then again in 2014 Facebook buys Whatsapp.

In 2009 Whatsapp was developed as a status update platform and then it came to existence. But still, this question needs an answer that "how does WhatsApp make money?" Here it is…

How Does Whatsapp Make Money?

I'm dam sure that you might also be having this application on your phone. It is totally free and as it is the most popular messaging app worldwide the 1.5 billion users use this application and that too of no cost. All the main purpose of launching this application was more users.

As it is said that…

"If you are not paying for the product you are the product"

Here's what we wanted 2 Methods from where Whatsapp makes money.

Method 1: Facebook uses Whatsapp data to show you Ads.

Now currently in 2019 Whatsapp is a freeware but however Whatsapp helps Facebook to make money. Now it's not that complicated to understand, All your contacts and the things that you share on Whatsapp especially in chats those type of advertisements are shown to you on Facebook.

And If you might know that the major source of facebook income is advertising. These adds are by the companies, facebook pages. Anyone can run these ads and reach more people. I myself have used facebook and had also run ads on my facebook pages.

Let's suppose you are chatting with your friends on a topic related to some video game that has newly launched in the market and you are discussing it to purchase. And now if you are using Facebook with the same mobile number then you'll see advertising of that game in your Facebook newsfeed.

Method 2: They launched 'Whatsapp for Business' to pay their bills.

Basically Method 2 which I'm currently discussing was previously used by WhatsApp to earn money. Now this method doesn't exist because "Whatsapp for business" is now for free whereas earlier it was a paid application for companies and the annual money charged was $.99

As the focus and intention of this application were to give it all free for the users. But back then they needed revenue and came with this system of "Whatsapp Business" which was paid but now it's FREE for iPhone and Android users.

Method 1 helps Whatsapp to make money. Now the stats of Whatsapp users is growing immensely and here is a graph of Whatsapp users in millions from the 1st quarter of 2017 to the 1st quarter of 2019 according to statista.

Method 3: Bringing ads between the stories (status)

This feature of bringing ads between the Statuses will be implemented in 2020. "WhatsApp beta for Android 2.18.305: WhatsApp is implementing in this version ads for Status. They are not visible yet and the feature will be enabled in future," fan-site WABetaInfo that tests Whatsapp features early tweeted.

And if this comes I think that Whatsapp advertisements can beat facebook advertisements in the revenue system by major difference. I'll love to see that!

As we have seen recently that in the starting weeks of December 2019 TikTok have launched their advertising platform, in the same way, WhatsApp can also do this just by adding ads between the status same as like Snapchat.

How does Whatsapp make money video

Check out this video, it's short and simple and you'll get it all here. Must Watch!

Wrapping it up:

Basically when I went on quora to get detailed information on how does WhatsApp makes money. The top answer had more than 2 lakhs views and nearly 2.5k follows for that particular question. And there I decided to share this information with you and get your questions answered, hope you are satisfied : )

I didn't extend this article and kept it simple and straight forward for you.

That was it, I hope that I have served you the quality content in this article "How does Whatsapp make money". Comment below all your thoughts, I'm reading!

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